On Sunday, former Meta COO Sheryl Sandberg spoke at the Birthright Israel Excelerate26 Summit at the Museum of Jewish Heritage in New York City and I am perturbed by what she said:
We have to be really strategic. And I’m not sure we’re all always doing that because it’s hard
The thing about antisemitism is, it is really bad, massively on the rise, on the right, on the left. It is a massive problem. But it is still a fringe problem. The average person in this country is not antisemitic. And the problem is that if we run around telling everyone that everyone’s antisemitic, we will cause everyone to be antisemitic. That’s what all the data shows us.
And I do think as a Jewish community, as we’ve gotten alarmed about the rise of antisemitism, I am worried that some of us are inadvertently kind of spreading it. And I think we need to be really, really careful.
For starters, Sandberg is plainly contradicting herself. In a matter of seconds, Sandberg says anti-Semitism is a massive problem and then says it is a fringe problem. At best, she is sending mixed messages. It's well and good to be strategic about anti-Semitism but it is difficult to formulate a strategy if she cannot determine whether anti-Semitism is a fringe problem or if it is a massive problem.
Second, who is running around tell everyone that everyone's anti-Semitic? If "that's what all the data shows us" then it might have been helpful had she cited a specific example in support of her argument.
Third, I think the notion that Jews are inadvertently spreading anti-Semitism is a dubious notion because it has the effect of absolving the people who are quite advertently spreading anti-Semitism whether it is Tucker Carlson or people in the streets of New York praising the October 7th attacks.
In so doing, Sandberg also inadvertently echoes Elon Musk who argued on his X platform in September 2023 - more than a month before the October 7th attacks:
The ADL, because they are so aggressive in their demands to ban social media accounts for even minor infractions, are ironically the biggest generators of anti-Semitism on this platform!
As I argued at the time:
In other words, the Jews are to blame for anti-Semitism by speaking out against it, and we ought to keep our mouths shut.
By making this claim, Musk effectively absolves responsibility from those who actually harbor hatred towards Jews while giving them a blank check to defame us at every opportunity.
In such an environment, anti-Semitism would be bound to become mainstream in the United States. And if this comes to pass then pogroms will be sure to follow.
Now I could see Sandberg objecting to my third paragraph and going so far as to cite it as an example of Jews inadvertently spreading anti-Semitism. If she were to tell me that directly, I would ask her the following question:
So how would anti-Semitism not become mainstream in an environment where those who openly spread it flourish with impunity and those who call out such behavior are considered responsible for anti-Semitism?
To claim without evidence that Jews are responsible for spreading anti-Semitism, even inadvertently, is an act of cowardice which takes our eye off the ball. By taking our eye off the ball, we do not put pressure where it belongs - on the anti-Semites who spread their hatred.